
Branding
2020
PERMIAS Nasional 20-21
PERMIAS Nasional, also known as the Indonesian Students Association in the United States, is a non-profit organization that exists to look
after, empower, and unify all Indonesians studying in the United
States. I joined the PERMIAS Nasional because I believe in their
cause. Redesigning their visual identity was a huge honor for me.
Before I designed the logo, I was aware that Indonesia is a country that is rich with symbolism. I knew that a simple logo will not represent our country faithfully. The identity that I have created is laden with many deep philosophical meanings that are rooted in Indonesia's culture. Slide the gallery below to know the meanings behind its identity.
Colors + Vertical & Horizontal Lockup

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Event Collaborations
